Shumi is a women's clothing brand that reimagines classic elegance, offering versatile and sophisticated collections. Minimalism, refined shades, and the elegance of every detail are the key elements we conveyed in the new brand design. The main goal was to make the brand modern while preserving its elegant identity, focusing on simplicity and style.
Based on the newly created brand design, we developed an Instagram design that reflects the brand’s new style. This included creating the visual identity, designing the profile bio, and developing a strategy for highlights, where the collections were presented with clear descriptions. The profile was also set up with an easy-to-navigate link system, making the purchasing process simple and convenient for customers.
Based on the newly created brand design, we developed an Instagram design that reflects the brand’s new style. This included creating the visual identity, designing the profile bio, and developing a strategy for highlights, where the collections were presented with clear descriptions. The profile was also set up with an easy-to-navigate link system, making the purchasing process simple and convenient for customers.
Shumi is a women's clothing brand that reimagines classic elegance, offering versatile and sophisticated collections. Minimalism, refined shades, and the elegance of every detail are the key elements we conveyed in the new brand design. The main goal was to make the brand modern while preserving its elegant identity, focusing on simplicity and style.